Case Studies

Tonic

Corporate Branding

When Tonic was launched as a ladies’ and men’s grooming salon in Southampton, the founder approached remo to come up with a creative strategy and awareness campaign. Pamela Wilson, the Managing Director, had seen an illustration on the cover of the Spring 2006 issue of remo’s newsletter, which really caught her eye, and she briefed the agency to apply that creative treatment to the Tonic brand.

remo produced and developed a whole suite of communications literature, which proved to be a very big challenge, as it had to appeal to both male and female audiences.

“I was awestruck when I saw the agency’s creative presentation. It was poetry in motion; better than I could ever have imagined. The artwork said everything I wanted to say without printing a word.”
Pamela Wilson, Managing Director.

tonic branding